The Savvy Author's Guide To Book Publicity

A leading book publicist shares the industry secrets every writer needs to know in this comprehensive guide to building buzz for your book.   As the Senior Director of Publicity for Da Capo Press, Lissa Warren pitches books to the media every day of her working life. Drawing on her years of experience working with some of today’s top authors, she now offers a comprehensive guide to the fine art of book promotion. Whether you’re working with a publicist, without a publicist, or have a public