The Psychology of Attitudes and Attitude Change (4th ed.)
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Description
This book explores what attitudes are and how they are shaped, how they influence behaviour, and the scientific methods that are used to understand attitudes and how they change. Introducing the fundamental concepts for understanding attitudes, with a balanced consideration of all approaches, the book pulls together many diverse threads from research across the world. The fourth edition has been updated to include cutting-edge topics such as attitudes to vaccines, political polarisation, and the