The Monkees, Head, and the 60s

How have a group conceived as a shortlived commodity outlived so many of their contemporaries? Why are The Monkees still important, and what does this tell us about their music, their TV show, and our understanding of popular culture today? Despite being built in Hollywood, and not necessarily to last, The Monkees and their music, TV, and cinematic output have proved enduring. They are in many ways unique: as the first ‘made for TV’ band their success introduced methods of marketing pop that hav