The Invention of Rum

Making and consuming rum created a new means of profit that transformed the Atlantic world It was strong. It was cheap. It was ubiquitous. Fermented and distilled from the refuse of sugar production, rum emerged in the seventeenth-century Caribbean as a new commodity. To conjure something desirable from waste, the makers, movers, and drinkers of rum arrived at its essential qualities through cross-cultural experimentation and exchange. Those profiting most from the sale of rum also relied on pla