The Art of Marketing Jesus

Jesus is the most attractive person in human history. Professional fishermen dropped everything to follow him. Social outcasts were transformed into outspoken ambassadors; sinners, repulsed by their religious leaders, were drawn to Jesus by the scores. Today, everyday believers are called to attract people to Jesus. But how do we do that?God's plan to reach the world is not through commercialism or trendy marketing gimmicks--it's through you. However, some are caught in the performance trap of d