The African presence

This book considers the ways that representations of Africa have contributed to the changing nature of British national identity. Using interviews, photo archives, media coverage, advertisements, and web material, the book focuses on major Africa campaigns: the abolition of slavery, anti-apartheid, 'Drop the Debt', and 'Make Poverty History'. Using a hybrid theoretical framework, the book argues that the representation of Africa has been mainly about imagining virtuous Britishness rather than ge