Strategic Planning in Healthcare (2nd ed.)

A "Soup to Nuts" Approach for Understanding and Applying Strategic Planning in the Healthcare Sector! This practical text introduces future health professionals to strategic planning across diverse settings , from large hospital systems to small clinics. Grounded in solid theory, it equips students with tools to assess environments, set strategic goals, and create actionable plans . Updated content aligns marketing, budgeting, and strategic goals to show their interconnected roles . Real-world e