Media Management and Economics

The media sphere has changed significantly as a result of globalization, technology, and new habits of media use. Today, more and more people are able to produce, update and share information widely, within and across national borders. All of this is a blessing for creativity, exchange and dialogue. Scholars in journalism and mass communication thus call on a transformation and reinvention of higher education in the field. Professionals in the media industry are often unfamiliar with the busines