HIV/AIDS, Health and the Media in China

HIV/AIDS is an increasingly serious problem in China, with an increasing number of new cases every year. As a result, HIV organizations have boomed, with both state and non-governmental organisations responding to the threat with campaigns to increase public awareness of the disease, utilising the media as the primary tool to reshape citizens’ understandings and views of HIV/AIDS. This book explores how HIV/AIDS is portrayed in China’s media. It argues that, despite increasing education campaign