Health and the Rhetoric of Medicine

Assessing rhetorical principles of contemporary health issues Hypochondriacs are vulnerable to media hype, anorexics are susceptible to public scrutiny, and mi­graine sufferers are tainted with the history of the “migraine personality,” maintains rhetorical theorist Judy Z. Segal. All are influenced by the power of per­suasion. Health and the Rhetoric of Medicine explores per­sistent health conditions that resist conventional medical solutions. Using a range of rhetorical prin­ciples, Segal anal