Five and Ten

This book, first published in 1940, is the unmissable biography of Frank Winfield Woolworth (1852-1919), the American entrepreneur behind the F. W. Woolworth Company and the operator of variety stores known as "Five-and-Dimes". He was also the first to use self-service display cases, so customers could examine what they wanted to buy without the help of a sales clerk. Woolworth founded an international financial empire with a short lease on a tiny store, a couple of gross of tin cans and a simpl