Displacement Increases The Price Of Capital

by Patrick Hanna

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Description

Through my own experience trying to sell tape recorders, I have found that marketing is truly an effective propaganda tool. In Japan's traditional distribution system of consumer products, the distance between producers and consumers is very far. Communication between these two subjects is very difficult, if not impossible, because between them there are first-level, second-level and third-level wholesalers selling large volumes and then retailers. Thus, this process had to go through layers and

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