Big Shots

From the award-winning New York Times bestselling author of The Arsenal of Democracy and Go Like Hell. You may consider Jack Daniel an old friend, Jose Cuervo a long-respected adversary, and Captain Morgan a trusted companion on many a foggy yet unforgettable adventure. But, as with so many drinking buddies, you probably don’t know a thing about who they really are.   A.J. Baime, a former senior editor for Maxim , has compiled a crash course on the men behind our favorite labels, including: