Accounts, Excuses, and Apologies (3rd ed.)

Proposes a theory and case studies on repairing a damaged or threatened image or reputation. In our constantly plugged-in and connected world, image is everything. People, groups, organizations, and countries frequently come under suspicion of wrongdoing and sometimes require defense. Accounts, Excuses, and Apologies describes the image-repair strategies that may be used to help defuse these threats. The Third Edition of this classic book builds on theories for rehabilitating a damaged reputatio